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Which Gel is right for me? 16%, 22%, 35% or 44%?

Expertwhite™ is available in 4 Strengths: 16%, 22%, 35%, 44%


beforeafter.jpeg The lower percentage  16% and 22%, the longer the amount of contact time against the teeth with the active bleach is needed to achieve perfect whitening results. (Lower concentrations also ensure that people with any type of tooth sensitivity can whiten comfortably with no irritation).  A higher percentage 35% and 44%, speeds the color change, but may lead to some temporary tooth sensitivity to hot or cold in some individuals.This ceases as soon as treatment is stopped or whitening is skipped a day between sessions.


16%CP Sensitive Teeth Formulation Gel (60-Minute Treatment)

The most gentle whitening gel formulated for sensitive teeth. The 16%CP Sensitive teeth formula has the lowest concentration of carbamide peroxide, yet yields the same amazing whitening results.  16% Carbamide Peroxide suspended in kosher grade glycerin is the original teeth whitening gel. Treatment time: Wear gel in trays for 60-minutes per session. May be worn overnight.  Buy 16% Now


ew-4gel-pack-22sfjugg-500pt.jpg22%CP Professional Dentist Strength Gel (45-Minute Treatment) The original dentist approved strength. Not too mild, not too strong, just right. 22% Carbamide Peroxide suspended in kosher grade glycerin is formulated to near-neutral PH of the mouth so you can rest assured you can experience a comfortable whitening. Treatment Time. Wear gel in trays for 45-minutes per session. Buy 22% Now

ew-4gel-pack-35sfjugg-250pt.jpg35%CP Rapid Results Formula Gel (30-Minute Treatment). Rapid whitening results. Stronger, quicker, faster this expertwhite™ rapid results formula has a whopping 35% Carbambide Peroxide. Due to the higher concentration of CP, the gel needs to be worn for a shorter period of time to achieve the same results as the lower strength gels. Requires only a 30-minute wear time per whitening treatment. Treatment Time:   Wear gel in trays for 35-minutes per session. Buy 35% Now

ew-4gel-pack-44sfjugg-250pt.jpg44%CP Extreme Whitening Speed Gel (20-Minute Treatment) Speed whitening. The strongest whitening gel available. A mega 44% carbamide peroxide solution is suspended in premium near nutral PH kosher grade glycerine. Blasts through surface stains and penetrates deep to remove years of discoloration. 15-minutes to super white teeth. 44% carbamide peroxide suspended in a thick viscous glycerine gel requires only 15-minutes of wear time per treatment. This gel is designed for the teeth whitening fanatic who demands super white teeth but is too busy to sit still longer than 15-minutes per whitening treatment. Treatment Time: Wear gel in trays for 15 minutes. Buy 44% Now


Manufacturing Standards

Our manufacturing plant is in the USA and is manufactured according to FDA Guidelines to ensure the highest quality teeth whitening gel available.


We do not use any animal products in our bleaching gels. Our products are not tested on animals. Glycerin Carbomer, Carbamide Peroxide, Trietyleamine (TEA) Flavor. Individual syringe weight varies in size.

Shelf Life

Store at room temperature. 2 year shelf life. Store gel in a cool dry place away from direct sunlight. May be refrigerated. No freezer.

What is the active ingredient used to whiten / bleach teeth?

The ingredient used to whiten / bleach teeth is Carbamide Peroxide, a stabilized form of Hydrogen Peroxide which is a natural compound found in nature. Carbamide peroxide, also called urea peroxide, urea hydrogen peroxide, and percarbamide, is an oxidising agent, an adduct of hydrogen peroxide and urea. The molecular formula is CH6N2O3, or CH4N2O.H2O2. It is a white crystalline solid that releases oxygen in contact with water. (en.wikipedia.org/wiki/Carbamide_peroxide )

Carbamide peroxide is commonly encountered in cosmetic dentistry, where it is used to "bleach" teeth. The active ingredient is hydrogen peroxide, which acts to oxidise interprismatic extrinsic staining within tooth enamel. There are several methods of applying the peroxide gel to the tooth ranging from night-guard application at home or in-surgery application. The bleaching obtained is proportional to the length of time the peroxide is applied to the tooth, and the concentration used. Concentrations used for tooth whitening purposes range between 10% and 35%. Higher concentrations carry a higher risk of side effects such as chemical burns. 10% is widely regarded as safe.

What are the whitening gel / tooth bleach strengths?

Carbamide Peroxide is available in 4 different strengths. 16%, 22%, 35%, 44%. The higher the percentage the more carbamide peroxide in the syringe. The higher the strength the more powerful the gel and the quicker results. People with tooth sensitivity generally use 16%. Our most popular strengths are 22% and 35%.People needing rapid results and want to wear their trays for a very short time use a higher strength (35% or 44%)

Difference between Carbamide Peroxide (CP) & Hydrogen Peroxide (HP)

Hydrogen peroxide is used by dentists in their offices and should be used under supervised provision. It is extremely powerful and if used incorrectly can burn gums.Carbamde Peroxide (expertwhitening Gels are Carbamide peroxide) is a stabilized formula of hydrogen Peroxide.Carbamide Peroxide is designed to break down over a slower period while worn in the whitening trays, eliminating any risk of burning and provides optimum whitening results. Expertwhitening gels are designed to be near neutral PH providing the most comfortable and effective whitening experience with no sensitivity. Once Carbamide is applied to the trays the gel breaks down at a slow rate effectively whitening your teeth. Carbamid, once activated breaks down over a two hour period. After 2 hours it has broken down and is not actively whitening any longer. That is why people wear their trays from anywhere between 30 minutes to 2 hours (depending on the strength of the gel)


This Whitening Gel / Tooth Bleach is non-toxic. It is the safest cosmetic procedure available on the market today. It is however recommended that pregnant or lactating women refrain from use. f gel comes into contact with eyes or skin, flush immediately with warm water. If ingested in large quantities contact physician. Continue routine dental visits. If you swallow the gel during your routine whitening, this is harmless in these quantities.

What if I experience tooth sensitivity from tooth bleaching?

Some people experience sensitivity from whitening. As the Carbamide Peroxide penetrates the enamel to remove stains, it also removes the water in the tooth enamel. Causing temporary tooth sensitivity. Use After-Whitening Desensitizing gel which Rehydrates teeth and replaces minerals and phosphates in teeth. Great, even if you are not whitening your teeth.

Why are my gums sensitive after bleaching?
You are applying too much gel to the trays. If gel settles on the gums during whitening period it can cause sensitivity. If gel spills out of trays onto gums, wipe excess gel off gums with tissue with a tissue.

Trays vs. Laser Whitening / Bleaching

Laser whitening is extremely effective and will provide the exact same results as achieved when whitening with trays. However, after a laser whitening session in the dentists chair , they will usually recommend that you purchase custom trays to touch up and maintain your white teeth that you achieved through the laser whitening session.Depending on your lifestyle and what you place in your mouth (soda, pastas, smoke, wine, ketchup) your teeth with gradually start to discolor again. You will need to use trays and gel to touch up - or revisit your dentist for laser again.

Whitening / Tooth Bleaching Instructions

Prior to bleaching rinse mouth, do not use mouthwash. Pat teeth lightly with a tissue.Place small amount of gel into each tooth impression of custom (or instant) trays. Gel should not squeeze out of trays when placed over teeth. If it does, you are applying too much gel. Whitening sessions vary from 20minutes - 2 hours depending on strength gel. Whiten as per gel strength once per day. After treatment brush and floss.

Uses per syringe

If used correctly, each syringe should provide 3-5 whitening / bleaching sessions of the upper and lower trays.

Whitening / Bleaching Your Teeth For The First Time?

To obtain maximum whitening results that will make you smile wear trays as per instructions. Remember for amazing results consistency is key.

Is Tooth Whitening / Bleaching Permanent?

Yes! Whitening / Bleaching your teeth is the best way to whiten your teeth. However, Teeth will naturally stain or discolor over time. Sodas, coffee, wine, cigarettes and food colorings in most foods these days cause this discoloration to happen.

When do I Touch Up or whiten My Teeth Again?

How frequently you need to touch up is determined by the individual and how quickly your teeth respond to the coloring in the products you eat. (Weekly, monthly or bi-annually).

Whitening / Bleaching Teeth Tips

Simply pat the teeth dry with a tissue prior to bleaching. Consistent whitening for consecutive days ensures great results. 

How Does Fluoride Affect Whitening

Fluoride affects the whitening process by inhibiting the release of carbamide peroxide. This in turn dramatically increases whitening time. That is why we recommend brushing after your whitening session, not before. If using fluoride toothpaste, the mouth should be rinsed well with water to remove as much fluoride as possible.

What is Full Cure Teeth Bleaching?

A full cure whitening is when teeth are bleached beyond just the surface of the tooth. This provides permanent and amazing white results. By doing a full curing of the tooth we whiten into the pulp of the of the tooth which usually makes the whitening brighter and tends to last much longer than just surfacing whitening that generally lasts only a few months. The key to full cure bleaching is consistency, especially if whitening for the first time. We recommend wearing your trays once per day for 7-10 days in succession (the time per session determined by gel strength chosen) - this is the key to a full cure whitening.

What is Tooth Sensitivity?

Although not common, some individuals may experience sensitivity.This is temporary and will subside after treatment is interrupted.Tooth sensitivity occurs through the gel making the tooth structure slightly dehydrated as it penetrates and cleans the tooth.Whiteners are glycerin based which absorbs water from the teeth, thus disrupting the isotonic condition of the tooth causing sensitivity. In other words, the teeth get dehydrated during the whitening process, which causes the sensitivity. Normal saliva normally hydrates the tooth once the trays are removed and no sensitivity is experience. If you do experience sensitivity, we recommend the use of Sensodyne Toothpaste (an over the counter toothpaste available at most drug stores). We also offer "Desensitizing and Remineralization gel. This gel remineralizes the tooth enamel by replenishing phosphates and other natural minerals in your tooth enamel, eliminating sensitivity and strengthening your tooth.

I already have trays. Can I purchase just the gels?

Yes, we sell our Hi-Intensity, professional Carbamide Peroxide whitening gel This is the same whitening gel that is sold in our complete systems and professional dental offices.

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